Walmart Canada has launched a sustainable jewellery line, called the TerraCycle collection, made of recycled, third-party certified sterling silver. This program is another inititive that supports the Company's long-term sustainability goal.
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Walmart Canada launches sustainable jewellery program
TerraCycle collection made from 100 per cent recycled sterling silver
MISSISSAUGA, ON, April 20 /CNW/ - Walmart Canada today announced the launch of its first line of sustainable jewellery. The TerraCycle collection is made using recycled, third-party certified sterling silver. The introduction of the program supports the company's long-term sustainability goal to sell products that sustain people and the environment.
"We know our customers are looking for more sustainable choices and green products at unbeatable prices," said John Lawrence, director of corporate social responsibility for Walmart Canada. "The TerraCycle collection brings customers beautiful and affordable jewellery that is also helping sustain resources and the environment."
TerraCycle is an eco-friendly manufacturer of products made from waste materials.
Using non-virgin silver to make the jewellery is more environmentally preferable because it does not need to be extracted or heavily processed. Precious metals like sterling silver can be recycled repeatedly with no degradation in quality. The TerraCycle collection is made using recycled, third-party certified silver by Hoover & Strong Harmony Metal and Gems, an earth-minded refiner and manufacturer of environmentally-responsible products. Over half of Hoover & Strong's metal supply comes entirely from scrap metal purchased from jewelers. The remainder of its supply comes from refineries that also recycle scrap metal.
TerraCycle jewellery is available at 200 Walmart Canada store locations nationally. The collection includes fashion pendants and earrings, in popular styles, and ranges in price from $16 to $29. The jewellery is rhodium-plated to preserve the finish of the polished silver and to protect it from natural tarnishing.
Store-wide, Walmart Canada carries over 1000 environmentally preferable products, across categories like cleaning products and food. It continues to work with existing and new suppliers to expand its selection of green products at unbeatable prices.
Walmart has three long-term sustainability goals globally: to produce zero waste; to be powered 100 per cent by renewable energy; and to sell products that sustain people and the environment.
SOURCE: Walmart Canada, CNW Newswire Press Release
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